The Power of the WeChat Marketing – Appeal to Chinese consumers through WeChat

In this module, participants will develop a good understanding of China's most popular social media tool WeChat, with 1.2-billion active users monthly.

Participants will learn how to setup an official WeChat, understand the different types of accounts and its usage, and craft different types of contents that appeal to Chinese consumers, tips on finding Chinese consumers, and community engagement to covert users into your loyal customers.

At the end of the class/workshop, participants will gain practical insights and experience the power of the WeChat marketing, and how it can be implemented into their businesses to improve customer service and support business expansion.

What You'll Learn

• To understand the most popular social tool in China WeChat, and how it can help in your business expansion
• To learn various cost-effective marketing tips to acquire target customers through WeChat Marketing
• To gain hands-on experience on the usage of most essential tool in China WeChat, to expand your sales channels and build solid relationship with clients.